< MTV - Rebrand Promo >





PROJECT INFORMATION


MTV is a globally recognized music television network. For this project, I reimagined the brand's logo animation, infusing it with vibrant, dynamic energy through the use of bold, multi-colored visuals. The new concept blends avant-garde graphic elements with smooth, rich color transitions, creating a unique style that harmonizes contrasts—merging old and new, chaos and order, calmness and dreamlike energy. This fresh take breathes new life into the iconic MTV identity while staying true to its innovative spirit.


Category
3D  Promo
Date
NOV 2024
Type
Personal Project

Software

Cinema 4D
Adobe After Effects

Procreate

Services

Sound Design, LOGO Design, 3D Texturing, 3D Rendering, Promo, Composition


Credits

Director

Wenxin Yan



3D Artist

Wenxin Yan

















WORK PROCESS


Moodboard



Style  Frame




Working  Process

Color Script


Part of Background I worked on